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An online interface allows you to choose what word(s) you want printed in this ribbony face. The typeface is a blend of arabic and latin letterforms and is called Kashida (and also Kasheeda) I think the readability is still a bit rough, even from the correct angle, but conceptually, I love it! I'm excited to see where this goes in the future.
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If you're interested in purchasing some 3D typography for yourself, the prices are assigned by letter and sizes small, medium and large allow for a varying price range.
Via FastCo Design
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